Monday, May 10, 2010

The Complete Idiot's Guide to Starting a Home-Based Business 2nd Edition - Barbara Weltman

On the cover page it is listed with the following points:

  • Quick and easy guidance for starting a profitable home-based business
  • Idiot-proof steps for advertising and marketing your business to bring in the bucks
  • Down-to-earth advice on budgeting, loans, handling bills, taxes and more!
My review?
They are NOT kidding on the "idiot" part. It really is a idiot's guide.
Read this only if you have no to minimal knowledge on business matters. It covers topics such as creating a Business Plan, investing in Franchise, Marketing strategies and buying a computer to name a few.

The pointers are not of much value-add.

Inventory: be careful not to order too much stocks to prevent and avoid the costs of over-stocking but at the same time, be mindful not to under-order stocks to avoid unfulfilled orders which may upset customers 

Pricing: do not over price your product. If the price is high, there must be justifications on why that is so for your clients to fork out the money.

Actionable after reading?

So read this only if you are looking for basic knowledge and really a complete idiot's guide.

My rating: 1 out of 5

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